ALEXANDROVSKY BOR Multifunctional hotel complex

The “Alexandrovsky Bor” project is based on a detailed financial analysis that confirms its economic feasibility and sustainability. The phased development of the site allows for risk minimization and ensures a steady cash flow.

“Alexandrovsky Bor” is a modern suburban complex that combines the following:

• A contemporary suburban hotel with infrastructure for leisure, entertainment, and events.
• A cottage community offering various housing options for family and long-term stays.
• Recreational areas for both active and peaceful outdoor relaxation.
• MICE infrastructure for hosting corporate events and business meetings.

All project decisions are supported by thorough data analysis, market trends, environmental factors, and the needs of the target audience.

Special attention is given to the preservation and sustainable use of the site’s natural resources, located in an environmentally clean area. The forest and water bodies form the foundation for creating a harmonious blend of nature and the complex’s infrastructure. The introduction of recreational zones and conservation measures aims to maintain the unique ecosystem and create an attractive destination for suburban retreats.

The zoning of the “Alexandrovsky Bor” complex is divided into two main areas:

1. Public Zone: This area includes restaurants, banquet venues, a SPA center, and sports and entertainment facilities, attracting external guests.
2. Hotel Zone: A more secluded part of the complex reserved for hotel guests, where they can enjoy peace and tranquility.

This zoning allows for phased development, enabling the introduction of individual sections without disrupting the overall operation of the complex.

The target audiences and leisure scenarios for the “Alexandrovsky Bor” project include:

1. Families with Children:

• Accommodation in guest houses or rooms with child-friendly amenities.
• Visits to playgrounds, mini zoos, water attractions, and animation programs.
• Family walks, cycling, fishing, and winter activities.

• Romantic weekends in secluded guest houses or rooms with panoramic views.
• Visits to the SPA center, bath complex, and restaurants.
• Active outdoor recreation.

• Group accommodation in guest houses.
• Active leisure: rope parks, sports fields, and winter attractions.
• Evenings at the bath complexes and organized picnics.

• Hosting business events and corporate celebrations.
• Teambuilding and active recreation.
• Comfortable accommodation with access to conference rooms and restaurants.

• Visits to restaurants, the SPA center, and the bath complex.
• Relaxation at the Beach Club, with swimming in the river and seasonal pools.
• Bicycle rentals and winter activities.

Economic Sustainability and Profitability:

The project is designed to ensure high profitability and sustainable development. The inclusion of a cottage community provides additional revenue streams and enhances the site’s appeal for both short-term and long-term stays.

Environmental and Social Responsibility: The project includes measures to minimize environmental impact and preserve natural resources. It also takes into account the interests of local residents, ensuring access to natural areas.

Economic Efficiency: The project’s financial model is focused on achieving maximum profitability while minimizing risks. The forecasted gross profit from the cottage community development is 2.45 billion rubles, with a 25% profitability, making the project economically justified and attractive to investors.

The project aims to create a multifunctional suburban complex that includes a hotel with developed infrastructure, recreational zones, a cottage community, and MICE infrastructure (for corporate events). It is designed for various target audiences, including families, groups of friends, corporate teams, and day tourists. By leveraging the natural potential of the site, flexible zoning, and high competitiveness, the project has strong prospects and economic justification.